Advertisement
Tuesday, Oct 26, 2021
Outlook.com
Outlook.com

Milind Soman backs natural health food start up Ontherun

Milind Soman backs natural health food start up Ontherun
outlookindia.com
1970-01-01T05:30:00+0530

Mumbai, May 3 (PTI) Celebrity and fitness evangelist Milind Soman has invested an undisclosed amount in health food brand Ontherun of Stayfit Enterprize.

He will also be the brand ambassador the company, according to a statement issued here.

Ontherun currently sells energy bars and granola, and the products are available in Pune, Mumbai, Goa, Delhi and Noida through retail, and pan-India through online distribution channels and the brand website.

"The health and wellness food segment is nascent and scattered and we plan to capture approximate 10 per cent market share in the healthy on-the-go food category in the next three years. Stayfits revenue target is approximately Rs 2 crore this year and hit the Rs 50 crore mark in the next five years," Shilpa Phadke, founder and director, Stayfit Enterprize said.

They also plan to extend the category with new products in the coming months. PTI DSK

---------------------------------------------------------- ShopClues sharpens its focus on fashion

Mumbai, May 3 (PTI) Online marketplace ShopClues today announced their focus on building fashion as a fast-growing category.

The company is focused on value and mid-price segments which today comprises 75 per cent of the online fashion market.

"We have exponentially scaled up our offerings in this category including clothing, jewelery, fashion accessories and footwear," Radhika Aggarwal, co-founder and chief business officer, ShopClues.Com said.

Presently, the Lifestyle category contributes to 50 per cent of ShopClues’ total orders - between men’s clothing, women’s clothing, footwear and accessories, she added.

The fashion GMV has doubled in 2016-17 over the previous fiscal.


Disclaimer :- This story has not been edited by Outlook staff and is auto-generated from news agency feeds. Source: PTI

More from Website

‘Bigg Boss 15’ Contestants Ishaan Sehgaal And Rajiv Adatia Get Into A Heated Argument Over A Past Secret

‘Bigg Boss 15’ Contestants Ishaan Sehgaal And Rajiv Adatia Get Into A Heated Argument Over A Past Secret

Contestants Ishaan Sehgaal and Rajiv Adatia know each other from before. They got into a war of words over a past secret. What is that secret which Adatia is holding against Sehgaal?

This Is How Radhika Apte Wrapped 3 Films In 3 Months Post Second Lockdown

This Is How Radhika Apte Wrapped 3 Films In 3 Months Post Second Lockdown

Actress Radhika Apte is a woman on a mission, who wrapped 3 films in 3 months along with multiple brand commitments.

Punjab CM Terms Boosting Industry 'Need Of The Hour',  Assures Zero Tolerance For Corruption, Delays And Inertia

Punjab CM Terms Boosting Industry 'Need Of The Hour', Assures Zero Tolerance For Corruption, Delays And Inertia

The CM also emphasized on the state's land bank of 6000 acres with plug & play facilities to facilitate prospective entrepreneurs for setting up units.

More from Outlook Magazine

My Name Is Khan: The Face That Launched A Thousand Products

My Name Is Khan: The Face That Launched A Thousand Products

Behind SRK’s lover-boy image lies instability—sensitive to social, cultural and political change.

A Fanboy’s Bollywood: Before And After The Khans

A Fanboy’s Bollywood: Before And After The Khans

How the larger-than-life Hindi film hero of ­yesteryears gave way to the relatable charm of Shah Rukh and the other Khans.

A Passage To India: Shah Rukh Khan Through The Eyes Of His Greatest American Fan

A Passage To India: Shah Rukh Khan Through The Eyes Of His Greatest American Fan

Superstar Shah Rukh Khan has grown beyond the confines of Bollywood and India to find fame and fans worldwide, writes Beth Watkins.

Advertisement

Outlook Newsletters

Advertisement
Advertisement