IPL 2026 clocked a record viewership of 1.2 billion, growing by seven percent year-on-year
The views of the final match between RCB and GT surpassed the 400-million mark
Meanwhile the total watch time of the season crossed a whopping 870 billion minutes
The recently-concluded edition of the IPL recorded a viewership of 1.2 billion, a seven per cent year-on-year growth, according to the official broadcaster.
RCB defeated Gujarat Titans by five wickets in a low-scoring final in Ahmedabad to clinch their second consecutive IPL title.
"TATA IPL 2026 reach soared over 1.2 billion, reflecting a growth of seven per cent year-on-year. The season kept viewers glued to screens as watch-time touched 870 billion minutes. The final, which culminated in RCB lifting the trophy for a second consecutive year, delivered a viewership double, becoming the most-watched TATA IPL match ever, reaching over 400 million across screens," said a JioStar release.
"The 2026 season witnessed strong growth across digital screens. Connected TV grew 22 per cent. Digital video views reached 25 billion, marking an eight per cent year-on-year increase. Regional language watch-time share went up by 33 per cent on digital," it added.
Ishan Chatterjee, CEO, JioStar, Sports, said, “The season-ending data is a testament to the efforts we made across platforms, with CTV’s communal experience and regional-language presentation becoming unprecedented growth drivers."
