Real estate developer NBR Group has set a new benchmark in Bengaluru’s housing market with its flagship project, NBR Soul of the Seasons, which has been named Best Themed Residential Project at the 2025 GREBA Awards.
Strategically located in the Sarjapur Road–Gunjur corridor, one of the city’s fastest-growing investment hubs, the development spans 9.65 acres and dedicates nearly 88% of its space to landscaped greenery and open areas. Inspired by the ancient philosophy of the Pancha Mahabhoota (five natural elements—Space, Air, Fire, Water, and Earth) and the GAIA approach, the project blends wellness, sustainability, and modern design.
“Soul of the Seasons is more than just a residential project—it is a sanctuary for balanced urban living,” said Mr. Nagabhushana Reddy, Founder & Managing Director, NBR Group. “The overwhelming response and strong bookings reflect the trust and aspirations of our customers, and encourage us to continue creating communities that truly enhance life.”
The four towers of the project, rising between 22 and 26 floors, are designed to embody the essence of natural elements. Sky decks and stargazing points celebrate space, while cross-ventilated layouts ensure abundant natural airflow. Solar-powered common areas and lively activity zones represent fire, while tranquil pools, fountains, and water gardens highlight water. Earth is reflected in eco-friendly materials and lush walkable greenways woven across the community.
The 3 BHK apartments are built using aluminium formwork technology, ensuring high-quality finishes, structural precision, and timely delivery while maximizing natural light and ventilation. At the heart of the development is a wellness-themed luxury clubhouse featuring yoga pavilions, fitness zones, a swimming pool, co-working spaces, and lounges—each thoughtfully designed to encourage holistic and community-centric living.
Alongside its GREBA Award recognition, NBR Group was also honoured as Progressive Developer of the Year at the Times of India Business Awards 2025, further strengthening its reputation as a trusted and innovative developer in South India.
NBR Group is a Bangalore-based real estate developer founded in 1998 by Mr. Ashwath Narayana Reddy (Chairman) and Mr. Nagabhushan Reddy (Founder & Managing Director). Over more than 25 years, the group has established itself as a trusted name in South India’s property market, delivering over 12 million square feet of residential space to 7,000+ homeowners. Initially focused on mid-segment plotted developments, the company has gradually expanded into premium residential projects, reflecting its evolving commitment to innovation, quality, and customer satisfaction.
In recent years, the group has repositioned itself in the luxury real estate segment, signified by its rebranding with the tagline “Elevate to Extraordinary.” This transformation emphasizes sophisticated design, sustainable practices, and a lifestyle-driven approach. The new brand identity, represented by a royal blue logo, symbolizes trust, ambition, and exclusivity. Through this shift, NBR aims to align with the aspirations of a growing class of homebuyers seeking wellness-oriented, eco-conscious, and modern living environments.
NBR’s project portfolio includes a mix of plotted townships and high-rise apartments across Bangalore and Hosur. Landmark plotted developments such as NBR Green Valley, NBR Meadows, NBR Trifecta, and NBR Golden Valley have established its reputation in large-scale community development. In the luxury segment, its flagship project NBR Soul of the Seasons—a 9.65-acre development off Sarjapur Road—draws inspiration from the five natural elements and dedicates nearly 88% of its space to open green areas and themed landscapes. Additionally, the company is undertaking a ₹1,200 crore luxury high-rise project in one of Bangalore’s prime neighborhoods, reinforcing its entry into the high-end market.
The group’s philosophy combines sustainability, transparency, and customer-centricity. From ensuring RERA compliance and clear legal titles to integrating eco-friendly designs with open layouts, NBR seeks to harmonize trust with luxury living. This approach has earned it multiple industry accolades, including recognition for innovative township projects and themed luxury residences. With a strong legacy, growing brand equity, and a forward-looking strategy, NBR Group continues to redefine urban living standards in Bangalore and beyond.
For more information, visit: www.nbrgroup.in
