The Christmas village of Rovaniemi opened the Christmas Season in Santa Claus Village, Arctic Circle on November 19. This year, the grand opening is at the central square where the event gathers local people and visitors to the Arctic Circle. The event wll be broadcasted online.
Among other things, the annual Unicef donation donated by the city of Rovaniemi to Unicef Finland will be presented by Rovaniemi's mayor Ulla-Kirsikka Vainio as part of the festivities. This year, the official hometown of Santa Claus is anticipating a busy holiday season due to an increase in post-pandemic traffic.