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OT Interview: Soho House's Dominique Bellas On India Expansion

Soho House plans to adapt experiences to suit local cultures, collaborate with Indian creatives, and incorporate sustainable practices, including reducing single-use plastics and sourcing ethically

The library inside Soho House, Mumbai Photo: Simon Brown

India's hospitality industry is experiencing a boom. The market, currently valued at USD 247.31 billion, is projected to nearly double by 2029, reaching a staggering USD 475.37 billion and growing at a robust 13.96 per cent annually. This surge is fueled by India's rise as a leading tourist destination for leisure and business travellers, thanks to its geopolitical stability, world-class infrastructure, and commitment to hosting international events.

This positive outlook is further underscored by global brands like Soho House—a hotel chain and a group of private members' clubs—setting up and expanding shop in India, recognising the country's growing significance in the travel scene. With an eye on travel and experiences in food, drink, music, fashion, and art, Soho House is setting its sights on six Indian cities for expansion. To discuss this development, OT interviewed Dominique Bellas, the Membership Director for Soho House Group. Excerpts from the interview here.