In the world of cinema, one element that keeps audiences intact, hooked, and enticed even before a trailer is launched or a prevue is dropped, is the poster of the film. While some films manage to instantly grab attention with their poster launches, others fall short. It is the intricate details and tantalising hints of an intriguing plot that make a poster truly memorable.
Ektaa Kapoor is one such film producer who always manages to create widespread anticipation and talk among moviegoers with the posters of her movies. The creatively liberal poster takes the excitement for the film to new heights, firmly establishing the pivotal role of a well-crafted poster.
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Here’s looking at some of the most creative posters of all time:
Ektaa Kapoor shares ‘Love, Sex Aur Dhokha 2’ poster as she shared, “Who needs roses and chocolates when you can have likes and reposts? From Love in the times of Camera to Love in the times of the Internet.” The film’s poster has created an enormous sensation all over. Audiences can’t wait to watch the movie release. Ektaa Kapoor and director Dibakar Banerjee even went to ‘Bigg Boss’ last season in order to pick up the lead for the movie.
‘Lipstick Under My Burkha’
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After a six month battle with the censor board, and sweeping 10 awards internationally, even before Ektaa Kapoor’s ‘Lipstick Under My Burkha’ made its way to Indian theatres, it was its poster that had given all right rebellious vibe and was rightly called a phenomenon in its own on. This poster is one of the most creatively liberal posters to be ever made and still stands a testament of how a great poster looks like.
‘Lootera’
Complied with real emotions, this poster of Ektaa Kapoor’s production ‘Lootera’ starring Ranveer Singh and Sonakshi Sinha is an epitome of love chiming in a picture all together. It’s one of the most aesthetic posters to be made ever from the house of Ektaa Kapoor.
‘Ragini MMS’
The poster of Ektaa Kapoor’s ‘Ragini MMS’ was the instant talk of the town as soon as it was dropped.
‘Dirty Picture’
Covering all elements of the film in one go, the poster of Ektaa Kapoor’s ‘Dirty Picture’ created waves of conversations the day it was dropped. Clearly, fulfilling a true purpose of a well-designed poster.
