Maruti Suzuki Alto saw a nearly 28 per cent drop in MoM (month-on-month) demand in May 2019.
Renault Kwid’s YoY (year-on-year) market share improves despite drop in MoM demand in May.
Datsun redi-GO’s demand continues to fall, though not as steeply as the Alto’s.
After setting the sales chart on fire in April post a cosmetic update and BS6 engine introduction, the Maruti Suzuki Alto’s sales have gone down significantly in May 2019. A ~23 per cent drop in the segment’s sales owing to the 28 per cent drop in Alto’s demand speaks volumes about how big a pie this car makes of the entry-level hatchback segment. No car in this segment managed a positive growth in the month of May. Have a look at the individual model sales in this segment in the table below before we move to the takeaways of the findings.
Takeaways
Alto sales back to under 20,000: The demand for the Alto has been going up and down in the past few months. After posting over 23,000 unit monthly demand in the December 2018 - February 2019 period, the Alto’s sales dipped under 17,000 in March 2019. It went back to over 22,000 units in April post the introduction of an updated model with a BS6 engine, but the demand has not sustained in May 2019. Will the demand rise in June, is a question we’ll be able to answer in a month’s time.
