24 Best Selling Men’s Colognes Of 2023

1. Blu Atlas Atlantis

Thanks to its versatile fragrance profile and long-lasting staying power, Atlantis from Blu Atlas has quickly become one of the best selling men colognes. This eau de parfum is made for a man with an adventurous spirit. It layered with citrus-forward, fresh notes that transport you to the lush and invigorating coastal jungles of Bali.

Atlantis opens up with bright top notes of blackcurrant, lemon and bergamot. In the middle, fruity notes of apricot and peach are paired with herby lavender and clary sage. Warm and earthy notes of oak moss, musk, orris, violet, and ambrette seed ground the fragrance at the base.

What even more enticing about this cologne is that it made with clean, premium ingredients, so there no need to worry about questionable additives. This Blu Atlas fragrance is made without parabens, phthalates, synthetic dyes or preservatives and is completely vegan and cruelty-free.

2. Diptyque Orphéon

If you’re willing to spend big for an amazing smelling cologne, we highly recommend the super popular Orphéon from Diptyque. It inspired by the lively nightlife of Paris in the 1960s, and perfectly fit for the charismatic man who is the life of the party. This unisex fragrance is created with crisp, woody and warm notes for an enticing scent that is suitable for virtually all occasions and seasons.

At the top, Orphéon opens up with juniper berries, which add a fruity layer to the eau de parfum. A middle note of floral jasmine is layered over mysterious and alluring base notes of cedar and tonka bean, which add a deeper woody and warm characteristic to the fragrance.

3. World of Chris Collins Tokyo Blue

World of Chris Collins offers some of our favorite colognes, thanks to the company incredible ability to create unique, expertly layered fragrances. Recently, the World of Chris Collins scent that is a favorite among many men is Tokyo Blue, a cologne with a fresh and floral fragrance profile. Since it a parfum (which has a high concentration of fragrance oils), it built to have excellent longevity on the skin.

Tokyo Blue opens with notes of citrusy bergamot, green galbanum and floral ylang ylang. The floral and earthy notes continue in the middle, with violet leaf, mimosa, orange blossom, rose and orris. At the base, this World of Chris Collins fragrance settles into a warmer aroma, with notes of cedarwood and musk.

4. Jo Malone London Wood Sage & Sea Salt

If freshness is what you’re after, you can’t go wrong with Jo Malone Wood Sage & Sea Salt, which has long been a fan favorite. Thanks to the cologne somewhat subtle yet undeniably inviting fragrance profile, we particularly recommend this fragrance for daily use. It has that universally pleasing aroma that is just as appropriate for the office as for weekend wear. While the lighter fragrance lends itself to spring and summer, it definitely works as a year-round cologne.

This refreshing scent starts with a top note of floral and musky ambrette seed, which is joined by fresh sea salt in the middle. Sage rounds out the fragrance at the base, bringing an earthy and woody element to the cologne.

5. Cartier Declaration

To continue with the fresh fragrance trend, we recommend Declaration by Cartier. What makes this eau de toilette stand out among the rest is the addition of spicy notes, which adds an energizing zing to the fragrance.

Declaration blends floral, crisp and woody notes, starting off with bitter orange and bergamot. Cardamom makes up the middle layer, adding an earthy spiciness to the fragrance profile. Amber, oakmoss, cedar and vetiver at the base add a warm, woody and earthy depth.

While this may be an EDT, there no need to worry about poor longevity. Declaration has excellent staying power on the skin, and will keep you smelling fresh all day. We’re especially loving this option for wear during warmer weather.

6. Tom Ford Black Orchid Parfum

One of the dark and mysterious colognes that continues to be our go-to is the well-loved Black Orchid by Tom Ford. Packaged in an opulent gold bottle, this unisex parfum (which has incredible longevity) is the epitome of luxury. It has a rich, warm fragrance profile with floral notes that is ideal for wear during the fall and winter, as the weather becomes more frigid.

Black Orchid features a unique mix of ylang ylang, rum, black plum and, of course, black orchid. These are balanced by patchouli in the base, which adds an earthy and lightly sweet aroma to the decadent fragrance.

7. Le Labo Thé Noir 29

When it comes to luxury fragrances, we’re always impressed by the creations offered by Le Labo. While the company has more well-known options on its roster, one of the fragrances that have been quickly rising in popularity is Thé Noir 29, a unisex eau de parfum suitable for year-round wear. It has a bold fragrance balanced by richer, musky notes and brighter, fresh aromas for a unique olfactory experience.

This vegan and cruelty-free fragrance open with notes of bay leaves, fig and bergamot. In the middle, warm and woody notes of cedarwood, vetiver and musk emerge. The fragrance is finished off with hay and tobacco at the base, adding a smoky earthiness layer.

8. Murdock London Patchouli

If you’re drawn to the rich earthiness of patchouli, you can’t go wrong with this sought-after scent from Murdock London. This artfully crafted cologne puts patchouli at the center, and balances this earthy and slightly sweet aroma with spicy and floral notes for a bold and inviting daily fragrance. Bonus: the formula is made without sulfates, phthalates or parabens.

Patchouli has a strong, spicy start, with top notes of nutmeg, black pepper, cardamom and petitgrain. The fragrance's heart is all about florals, and features notes of rose, jasmine, geranium and ylang ylang. The velvety patchouli comes out at the base, and is joined by suede and olibanum for a musky, intense aroma.

9. Trudon Mortel

We can never say no to a spicy, amber-forward fragrance, especially once chilly weather hits. Mortel by Trudon strikes that perfect balance of being warm and spicy without being overpowering, making it an option that continues to be a popular pick. The luxury fragrance also has excellent staying power, which makes it well worth the higher price point.

Trudon Mortel opens up with spicy notes of black pepper, pimento and nutmeg, creating a warming and alluring aroma. Middle notes include mystikal and Somalian frankincense, which are balanced by resin, myrrh and cistus at the base.

10. Boy Smells Woodphoria

One of the more recent launches that have quickly become one of the best selling men colognes is Woodphoria by Boy Smells. The company – which offers an entire line of unisex fragrances – expertly balances a burst of both feminine and masculine notes in this eau de parfum, crafting an earthy and woody scent that can be worn daily.

Spice and subtle sweetness open up the fragrance, with cardamom, black pepper and coconut water notes. As these notes settle into the skin, floral and earthy notes of fig leaves, jasmine petals, lily of the valley and suede emerge. The base brings in a warm depth that finishes off the fragrance with sandalwood, cedarwood, salted musks and ambroxan.

Woodphoria earned its place on our list of recommendations by smelling amazing, but its high-quality formula also gets bonus points. The EDP is vegan and cruelty-free, and doesn’t contain parabens or phthalates.

11. Byredo Black Saffron

If you want a great smelling cologne, you can always count on luxury brand Byredo. One of the best sellers in the company lineup of expertly made fragrances is Black Saffron. This eau de parfum was inspired by the Byredo founder upbringing in India. It has a spicy, captivating aroma that we especially love to wear in the fall and winter.

Black Saffron starts with citrusy and fruity notes of pomelo, juniper berries, and earthy saffron. In the middle, leathery accord cuir is joined by floral notes of cristal rose and black violet. To round out the rich and complex fragrance profile, this EDP is layered with blonde woods, raspberry and vetiver at the base.

12. Kiehl Original Musk

Kiehl signature scent is one of the most popular colognes for men who want to keep things wallet-friendly. The affordable Original Musk eau de toilette has a musky fragrance profile that is balanced by soft citrus and floral notes. We highly recommend it for the man looking for a versatile cologne he can wear day-to-day.

Original Musk opens on a lighter note with bergamot and orange blossom. In the middle, fresh and floral notes of rose, ylang ylang, lily and neroli are revealed. As the fragrance continues to wear on the skin, the creamy and warm base notes of tonka bean, musk and patchouli become more prominent.

13. Zadig & Voltaire This is Him!

Another cologne we keep returning to when we need warmth during the colder months is This is Him! by luxury brand Zadig & Voltaire. This fan-favorite masculine and playful eau de toilette has a warm and spicy fragrance profile that is lightened up with fresher notes. It has an undeniably irresistible scent that is great for dates or a night out on the town.

At the start, This is Him! opens with top notes of black pepper and grapefruit, which add a spicy and citrus-forward punch that is bright and charismatic. Smoky incense and vanilla warm up the middle, while sandalwood adds a woody layer at the base.

14. Tom Ford Noir Extreme

Tom Ford Noir Extreme is made for the charismatic and bold man who isn’t afraid to make a statement. The delectable and enticing eau de parfum has a spicy, warm and woody scent profile made up of a complex arrangement of unique and classic fragrance notes. Even better, it has excellent longevity, which makes it a highly sought-after scent.

Noir Extreme starts off strong with mandarin, saffron, neroli, nutmeg and cardamom notes. The star in the middle is kulfi (an Indian pistachio dessert), joined by lighter notes of rose, jasmine and orange blossom. The depth and warmth come through in the base notes, which include sweet vanilla and woody sandalwood.

15. Jean Paul Gaultier Le Male Le Parfum

There is the well-loved Le Male Le Parfum from Jean Paul Gaultier for the man looking for the perfectly crafted woody amber scent. This enticing eau de parfum has a richly scented masculine aroma that lasts on the skin all day long, making it the ideal choice for the man who wants to continue smelling incredible through the late hours of the night.

This Jean Paul Gaultier cologne starts off with spicy cardamom, and then reveals floral and herby notes of lavender and iris for a fresh contrast. The fragrance is layered with vanilla at the base for a sweet and inviting touch.

16. DedCool Red Dakota

There a lot to love about Red Dakota from DedCool, a non-toxic fragrance company focused on creating complex, genderless scents. This unisex eau de parfum is vegan and cruelty-free, and doesn’t contain any parabens, phthalates or harmful preservatives. Even better, the unique citrus, woody and fruit-forward fragrance smells absolutely incredible. It lasts on the skin all day long, and is well-suited for year-round use.

Red Dakota starts off fresh, with top notes of zesty clementine and floral gardenia. Warm amber and woods balance out the lighter top notes in the middle. The fragrance is rounded out with a note of wild berries at the base for a sweet and fruity finish.

17. Heretic Dirty Hinoki

Heretic takes the concept of wearable fragrances to a whole new level. Of course, the company range of colognes smell amazing, but its focus on aromatherapy makes the brand stand out. Dirty Hinoki was made to make you smell fresh while helping you feel more relaxed. This fresh and woody fragrance was inspired by the concept of forest bathing, which is supposed to calm the mind and eliminate stress.

This unique fragrance opens up with notes of cedar and pine, which are joined by spicy and citrusy notes of nutmeg, thyme and lemon. In the middle, the forest's energy is brought out with notes of cypress and Japanese hinoki. The fragrance is grounded with warm and woody base notes of wormwood, elemi, ambrettolide, frankincense, fir absolute and balsam.

Like all Heretic fragrances, Dirty Hinoki is vegan and cruelty-free. It also made without parabens, phthalates or synthetic dyes.

18. John Varvatos Artisan

If light, bright and inviting is what you’re after, the best selling men cologne Artisan by John Varvatos might be the right fit for you. This herbaceous, citrus-forward eau de toilette isn’t quite as potent as some other options on the list, but it still an ideal fit for the man who wants a subtle yet refreshing fragrance for daily wear. It also one of the more budget-friendly options on the list, which earns it some extra bonus points.

This John Varvatos cologne begins with zesty notes of tangerine and Sicilian clementine, which are partnered with marjoram and thyme for an infusion of earthy herbs. Middle notes include ginger, lavender and floral notes of jasmine and orange blossom. Warmer aromas balance the fresh fragrance at the base, which includes notes of musk and georgywood.

19. Burberry Mr. Burberry Indigo

Another one of our favorite fresh and green colognes that continues to be a top seller is Mr. Burberry Indigo. This Burberry eau de toilette has a timeless, light fragrance profile that works especially well in the spring and summer, but is still subdued enough to be suitable for wear during the rest of the year. It also has excellent longevity that is especially impressive for an EDT.

This Burberry cologne has top notes of rosemary, lemon oil and blackcurrant, which add a herbaceous and zesty tone to the fragrance. Middle notes include green violet leaf and driftwood, which are partnered with energizing spearmint. White oak moss brings in earthiness at the base, and is joined with amber accord and musk for a warm depth.

20. Acqua di Parma Colonia

If you dream of spending summers on the beautiful Amalfi Coast, Acqua di Parma Colonia can bring those vacation vibes to your daily grooming routine all year long. While the Italian company has plenty of amazing colognes, this is one of many men all-time favorites, thanks to the bright and vibrant yet still timeless and subdued fragrance profile.

Colonia top notes include Calabrian bergamot, lemon and sweet orange. These are layered on top of floral and herbaceous middle notes of verbena, lavender, rosemary and Bulgarian rose. The woody and warm base balances the brighter top and middle notes, including vetiver, sandalwood and patchouli notes.

21. Commodity Milk+ Bold

For the man that not afraid to make his presence known the moment he walks in the room, there is Commodity Milk+ Bold. The company has a unique three-part classification system, with the Bold collection including the most powerful and rich fragrance profiles. The clean, vegan and cruelty-free Milk+ Bold has a warm, sweet and lightly smoky scent that we especially love to wear in frigid winter weather.

This unisex Commodity fragrance opens up with notes of skin musk, cashmere woods and cold milk. Tonka bean and marshmallow add a sweet, luxurious characteristic to the fragrance in the middle. At the base, Milk+ Bold finishes with enticing firewood and amber for a smoky, lightly sweet end.

22. D.S. & Durga St. Vetyver

D.S. & Durga has launched some of our favorite fragrances, but the one that many men continue to reach for is St. Vetyver. This subdued, refreshing eau de parfum was inspired by life out on the sea. The long-lasting scent is ideal for year-round wear, making it a fragrance worthy of being picked as your new signature daily cologne.

St. Vetyver starts with green and zesty notes of sour orange, pink pepper and seagrass. Middle notes include toquilla straw and clove leaf layered with subtly sweet cane plant. The depth of the cologne comes through at the base, which includes spiced rhum agricole, tropical breadnut and Haitian vetiver.

23. Paco Rabanne Phantom

We were initially drawn to the playful and futuristic robot-shaped bottle, but were pleased to find that the scent profile of Paco Rabanne Phantom was just as impressive as the packaging. The fresh and woody eau de toilette is refreshing and inviting, and has a unique yet subdued, long-lasting fragrance that is suitable for all seasons and occasions. It also gets extra points for being cruelty-free and crafted with ethically-sourced ingredients.

Phantom starts off with the herbaceous top note of lavender, which is layered on top of zesty Italian lemon in the middle. Earthy Haitian vetiver and warm and subtly sweet vanilla round out the fragrance at the base.

24. Versace Man Eau Fraiche

Let end our list on a high note with Versace, a luxury brand that consistently delivers when it comes to fragrances. This is one of our favorite options from the company for a man looking for a lighter, aromatic fragrance that transitions well from the office to post-work happy hour. Like all Versace colognes, it an elegant and classic pick that will never go out of style.

Eau Fraiche starts with zesty top notes of rosewood, carambola and white lemon. Middle notes include cedar leaves, clary sage and tarragon, which work together to add an earthy freshness to the fragrance profile. To bring in some subtle warmth, the cologne is crafted with base notes of sycamore wood, amber and musk.