Ashu Gandhi: Influencer Turned Entrepreneur, Who Transformed Social Media Marketing Through His Startup Sparkupreach

Ashu Gandhi is a renowned entrepreneur, influencer and a social media expert who has revolutionised the field of Social Media and Influencer marketing. His story is one of perseverance, dedication, and a keen eye for the emerging trends in digital marketing. 

Ashu's journey began as a content creator and a freelancer, where along with content creation, he gained expertise in learning graphic design, search engine optimization, website optimization, and affiliate marketing. Within two years, he had amassed over 100,000 followers on his Instagram account and started earning a handsome amount. 

He was always an entrepreneur by heart and often quoted  “I am the one who will be creating the jobs, rather than doing one.” And that’s the time where he revived his brother Vasu Gandhi’s old startup and turned it into a full fledged Marketing Agency. 

Like all other reputed companies, the initial journey was challenging and hard. A freelancer trying to pave a path for himself is not easily acceptable. He had his share of obstacles, rejections and dismissals. There were cold shoulders and icy stares. But he was on the lookout for opportunities and ready to grab even the smallest ones. He started managing the accounts of small influencers on instagram and youtube. This was the time when Influencer Marketing was hardly a Buzz-word. He spotted the right opportunity at the right time, worked with his small team and started heading forward. 

Meanwhile, he went to Paris to do his MBA. But the motive behind going overseas was to onboard International influencers and thus expand his company. This became a turning point for the company since he onboarded 10 influencers from USA, UK and France along with getting Master’s degree in International Business. 

The gateways towards success had started opening. 

Today SparkUpReach manages over 500 influencers catering to over one billion audiences across platforms and serving more than 100 brands worldwide. Ashu and his team have successfully run campaigns with top brands, including Fanta, TVF, Upstox Gold, Snickers, Head & Shoulders, Maaza, PayTm, Amazon, My 11 circle, Ropos, B216, and BOAT to name a few.  

Sparkupreach has its presence in PAN India with their workforce mainly deployed in Punjab, Delhi, Mumbai and Pune. 

Ashu Gandhi, along with his Co-Founder brother Vasu Gandhi is now all set to transform Sparkupreach into a full fledged Personalised Marketing Company. At a time, when the market is flooded with so many Influencer Marketing Agencies, the Gandhi brothers have already pivoted and entered the Personalised Marketing space which is the need of the hour.  

Ashu Gandhi’s approach to marketing is unique, as he focuses on creating value for his clients by delivering high-quality content that resonates with their audience. His ability to connect with people and build relationships has been crucial to his success in the field of social media marketing. 

But his success is not limited to only his professional achievements. He is also a philanthropist and a believer in giving back to society. He has contributed to various causes, including education and poverty alleviation. He has also mentored many aspiring entrepreneurs and helped them realise their dreams. 

Sparkupreach runs an Elite Program where they handpick upcoming influencers and manage their account entirely free of cost.  

Also, Ashu Gandhi makes a point of organising 1 Free workshop every month where he educates and trains the new and budding entrepreneurs. He is a true believer of giving back to the society from where he has learnt everything. 

Gandhi's life story is an inspiration to anyone who dreams of success. He has shown that with dedication and hard work, anything is possible. He is self-taught and relies on his curiosity and dedication to learn the necessary skills. He has spent countless hours researching and experimenting, honing his craft and expanding his knowledge. 

His journey from a small town of Amritsar to a leading entrepreneur in the field of social media marketing is a testament to his vision, persistence, and commitment to excellence. 

And as he often quotes, “Either I will find a way, or make one”.