Being an artist requires a lot of creativity and talent. Making music that can resonate with a larger group of people and yet create an impact is no easy job. Interestingly, the same goes to become a successful business person. In today’s age and time, many global music artists have debuted in entrepreneurship. These celebs may be most famous for giving out hit albums and establishing themselves as famous singers, writers and composers, but they are also hustling their way to the top with their entrepreneurial journeys, further expanding their wealth portfolio.
Today, we bring you 5 such musicians who expanded their careers through their newfound businesses. Take a look.
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King - Blanko
Hip Hop icon King, who enjoys a massive fandom of over 3.3 million just on Instagram, recently launched his own fragrance brand named Blanko. Co-founded by King and House of X (a direct-to-consumer platform), the brand marks the beginning of King’s entrepreneurial journey after winning the audiences globally with his music. Under Blanko, King released two different fragrances called Dawn & Dusk. As a global music artist, King continues to push the envelope and entertain the audiences with his craft. The hip hop icon’s song ‘Maan Meri Jaan’ acquired the #1 spot on the Spotify Daily Top Songs India and #101 on the Spotify Daily Top Song Global. King recently joined forces with the American pop singer Nick Jonas and created an English verse of the song, which has been continuously topping global charts.
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Rihanna - Fenty Beauty
One of the leading cosmetics brand globally, Fenty Beauty was launched by singer and businesswoman Rihanna in 2017, where she owns a 50 per cent stake in the company. The beauty brand comes with a mission of “inclusion for all women and skin types”. According to a report in Cosmetify, Fenty Beauty is the most profitable and successful beauty brand in the world as compared to other celebrity beauty brands.
Harry Styles - Pleasing
English singer, songwriter, and actor Harry Styles is one of the most popular personalities globally. In the year 2021, he founded his own beauty brand named Pleasing. The brand made waves in the beauty industry and came out with a range of products including nail polishes, eye & lip serum and face serum, and has continued to expand itself in offering skincare, make-up products along with unisex clothes.
Justin Bieber - Drew House
A Gen Z streetwear brand co-founded by Justin Bieber and Ryan Good in 2018, Drew House has emerged as one of the most successful celebrity found brands in the world. From being a celeb label to making itself an ultimate cult label - it’s journey has been nothing short of impressive.
Selena Gomez - Rare Beauty
American singer, actress, producer, and businesswoman Selena Gomez founded her own cosmetics company named Rare Beauty in 2020. Inspired by her third studio album, Rare, the company aims to "break down unrealistic standards of perfection". The cosmetics label has also highlighted the importance of Mental health through its range by using uplifting statements on the products. Selena Gomez launched the brand during the global pandemic in 2020 and as of today, Rare Beauty became the most-Googled celebrity beauty brand between February 2022 and January 2023, as per Cosmetify.
