The fact that literacy and education are primary to food safety in India, and that regulatory authorities like the Food Safety and Standards Authority of India (FSSAI) should take on some of that responsibility and accountability, is borne out by my own experience. It is important to understand that many cooks and kitchen personnel in India’s numerous standalone restaurants or chains are drawn from a semi-literate or illiterate milieu in search of a livelihood. Again, literacy alone does not make for awareness, as I have discovered.