Security & surveillance for your luxury abode
The consumption of electronic surveillance is widely seen in workplaces and or in commercial spaces, but security has turned out to be the foremost concern in the residential spaces off late. The home security is a kind of surveillance which is installed outside or inside a building or house for monitoring activities happening in both the inner and outer premises. While CP Plus products’ market is into four segment – government, enterprise, SMV and consumer. It is the consumer and the home segment where the penetration is very less. World over, it’s not even 10%, and in India, it is hardly 2-3 percent. Which basically means, we are talking of some 30 crore households buying something for their safe and smart homes, over the next 10 years, at least. The brand felt that someone must cater to their demand too and this will be as big, if not as big as other three verticals put together in the next decade. Today, the brand’s investments are going big time to keep growing in the consumer space. With this all-jazzy concept called ADA – Access, Deterrence and Alert, the brand is sure to woo the consumers in just no time. When you enter the house, you ring a bell, that needs to be connected to your phone and that’ s how you open, whether you have a video door, the brand is offering all kinds of flavours of that, digital door locks, biometric, all kinds of devices and access is what they are going to offer. All kinds of cameras, 4G based, Wi-Fi camera, no wiring, so 20 different variants in deterrents, and then you have alerts and senses. Every house has a kitchen but most of them don’t have sensors for gas leak, smoke, glass break, so here too, the brand is offering all sorts of sensors as Alert. With demand, they will keep expanding, and one can choose from the bouquet and make their luxury abodes ADA enabled.