There are so many industries, brands, and businesses in the world that always work towards doing the different, but do all of them go ahead in attaining unique success in all that they choose to do in their industries? Well, only a handful of businesses have managed to make their mark and have done that by thriving on their unique ideas, bringing in concepts that can even change the game of their niches for the better. We couldn't help but notice the rise of one such company called Atlas Event Management, which conceptualised something as amazing as Floating Cinema. Spearheaded by a man named Aamir Farooq, Floating Cinema is a one-of-a-kind concept on cinema watching that was introduced in the iconic Dal Lake of Srinagar and now plans to go pan-India.