Kirti Yadav: Driving Strategic Growth And Patient-Centric Excellence In India’s Healthcare Landscape

Kirti Yadav is a dynamic healthcare business leader with extensive experience in P&L management, sales strategy, marketing excellence, and multi-channel growth across India’s rapidly evolving healthcare landscape. With over a decade of strategic and operational leadership, she has consistently delivered strong revenue outcomes, strengthened service-line performance, and elevated patient experience across hospitals, home healthcare, digital platforms, and therapeutic services.

Kirti currently serves as SBU Head – MAIINS & Rehab at Marengo Asia Hospitals, where she drives the strategic development, commercial performance, and market growth of Neurosciences and Rehabilitation services. Her role involves close collaboration with clinical leaders and senior management to enhance profitability, streamline operations, and design high-impact patient engagement strategies. She is strongly focused on building differentiated market positioning while ensuring clinical excellence and sustainable business expansion.

In her previous role as City Head – Delhi NCR at HCAH, Kirti led the region’s complete P&L portfolio, driving revenue acceleration, operational efficiency, and customer satisfaction. She successfully managed multi-channel business operations, built and mentored high-performing teams, and crafted targeted sales and marketing strategies that delivered measurable growth. Her deep understanding of patient behaviour, competitive market dynamics, and data-driven decision-making enabled her to strengthen the company’s presence in one of its most critical regions.

Earlier, as Sales Head & Operations at HealthCare at Home India, Kirti specialised in contract negotiations, sales funnel optimisation, competitive analysis, and partnership development. Her earlier stints with Parentune, Portea Medical, Global Health & Medical Solutions, and Medharbour enhanced her capabilities in business development, stakeholder management, key account leadership, and brand-building.

Recognised with awards such as Sales Head of the Year and Top Talent Sales, Kirti is widely appreciated for her strategic mindset, communication excellence, cross-functional leadership, and ability to drive patient-centric growth in complex healthcare environments.