I, Me, Mine

If the Beta Male sounds like an underrated aside of master strategist Lord Krishna, then, well, you are beginning to get the picture. He is a player, not a loser. He likes his women “Western with Indian values”, and while monogamous, intimate relationships fuel him most, he is open to one-night stands too. His girlfriends should be emotionally and financially independent, but they shouldn’t be impatient about dropping their panties. He will sleep with his female boss for promotions but is still obsessed with his woman’s virginity. The Beta Male is having fun in a threesome fantasy titled I, Me, Mine.

The Outlook-Moods Sex Survey was done by Marketing and Development Research Associates (MDRA). A randomly chosen sample of total 1,088 adult males in the age group of 24–34 years were surveyed in ten Indian cities—Gurgaon, Chandigarh, Lucknow, Ahmedabad, Patna, Nagpur, Guwahati, Hyderabad, Bangalore and Kochi.

A structured questionnaire was administered to the respondents by trained investigators of MDRA in a one-to-one interview. The field survey was conducted between November 14 and November 23, 2009. The socio-economic class of the sample size was SEC A1, A2 and B1. A total number of 713 men surveyed lived in nuclear families while 375 belonged to joint families. Out of these 532 were married and living with spouse; 41 were married but living without spouse. A total number of 193 were unmarried but in a committed relationship whereas 322 were neither married nor in a committed relationship.