Launching an English daily that specialises in covering Muslim affairs is an idea many have broached, even attempted. But it has remained illusory so far. While many attempts didn’t go beyond the drawing board, the few that made it to a print-run didn’t survive more than a few months, accentuating the challenges to launching a community-specific daily for India’s Muslims. However, this hasn’t deterred a group of Andhra Pradesh Muslims from reviving the idea with a new daily called Deccan Age, which they promise to launch on January 1, 2014.