BJP | Congress | |
Party Magazine | BJP Today (circulation 25,000) | Sandesh (circulation 15,000) |
Telephone Exchange | Operational 24 hours at party headquarters | Not more than 8-10 hrs a day |
Press Briefings | Four to five a week | Two to three a week |
Party President | Easily accessible to all media | Inaccessible |
Website | Exhaustive database, website constantly updated | Database not readily accessible, website not updated |
Party Literature | Easily accessible | Not easily available |
Propaganda/Media Management | Leaders informally trained | No training imparted |