A trendsetter of sorts, the film is the maiden effort of Indian software engineers to tell their own story. Conceived by Sujit Saraf and Sanjay Rajgopalan, two Stanford PhD studentsthe former is the director and also plays the main character, BapuBugaboo is the story of the ordinariness and predictability of successful life. Says Mahesh Umashankar, who plays Bapus friend in the film: "The central concept is about people playing by the rules and learning about breaking them". Adds Lalitha Rajgopalan, who was in charge of production: "Doing things becomes such a habit that we dont question the premise on which were living our lives. So maybe, sometime we should question that and break free."