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Friday, Dec 03, 2021
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plastic surgery: image makeovers

The Eyes Of The Beholden

Heroine eyes, butt contours, bee-stung lips and other must-have improvements

The Eyes Of The Beholden
Narendra Bisht
The Eyes Of The Beholden
outlookindia.com
-0001-11-30T00:00:00+05:53

When 18-year-old Mumbaikar Megha Kirloskar made it to the college of her choice at Delhi University in July, she treated herself to—no, not a new dress, or a bag or shoes, but a sexy pout and dark, arched eyebrows. “I was moving to a new city, going to meet new people, so it seemed like a good time to enhance my look,” she says. And all it took was Rs 20,000, which her father forked out, and a short trip to the clinic of Rashmi Shetty, the go-to cosmetologist for Mumbai’s young and hip. “Along with an eyebrow lift, Dr Shetty suggested I get my lips plumped too. I never thought of myself as pretty before, but I do feel I look quite attractive now,” says Kirloskar, who enjoys a chat about her new lips but wouldn’t pose for a photograph.

Beauty, it would seem, lies now not just with the beholder, but can be moulded to suit the beholden—and for a new generation, beautiful is a template that draws on ‘perfect’ faces plastered on fashion magazine covers, on television and in movies. And getting the star looks they have long worshipped doesn’t seem hard anymore, with cosmetic clinics mushrooming in every neighbourhood, small towns and big, openly wooing the young. Bee-stung lips, dramatic eyes, new dimples, even contoured butts are nearly as commonplace as over-the-counter medicines, with students and young professionals lining up for their share of customised beauty. As leading Cannes-based plastic surgeon Herve Raspaldo puts it, “Among the younger lot, the shift is towards beautification, rather than rejuvenation, and India is one of the biggest markets for correction surgery procedures.”


Fold down the middle A woman undergoes ‘Aryan eyelid’ surgery in Imphal, Manipur. (Photograph by BulluRaj)

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