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Friday, Sep 24, 2021
Outlook.com

Subhash Chandra

The Zee TV chief is extremely confident of taking on partners and foes

Subhash Chandra
Subhash Chandra
outlookindia.com
-0001-11-30T00:00:00+05:53
Just a mouthful of sky and so many trying to feed off it. Is Zee tuned in?
Let's wait for the market to decide our fate. As for trying to feed off a mouthful of sky, it's a large mouth, hence there's nothing to worry. I wish good luck to everyone.

Confusing or comfortable, how would you describe the present scenario?
I believe confusion is good. World-wide market leaders gain when there is confusion in the market. In India, for some it's English, others Hindi, even Hinglish. In such a scenario, the market opts for an established brand.

Is Zee suitably armoured against any dent that NBC/CNBC might make?
Zee is very well armoured with Zee Cinema and Channel EL as its flanks. Moreover NBC and CNBC would look for niche markets, unlike Zee, which has a mass market.

STAR 'n'Zee. STAR'n'NBC. Will these marriages run out of convenience?
Indian marriages continue, irrespective of convenience or comfort.

STAR has begun speaking in Hindi. Is Zee speechless?
Be it Hindi or Hinglish, Zee was never and...
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