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Saturday, Oct 23, 2021
Outlook.com

My Kinda Outlook

Stays the way it is...but bashes superstitions, has shorter pieces, more on Nature

My Kinda Outlook
The Times of India
My Kinda Outlook
outlookindia.com
-0001-11-30T00:00:00+05:53
When I opened the first copy of Outlook 12 years ago, I had few expectations of it. The editor, Vinod Mehta, was well-known, of course, but more famous for his failures than his successes. But in these dozen years, the magazine has become an indispensable part of my weekly routine. Every Friday evening, I am perhaps its first subscriber to send my man to Khan Market to buy a copy. And while in Kasauli, I ask anyone who is coming up to see me to fetch me the latest issue. I am hooked and I have no idea why.

Basically, it is Vinod Mehta. He is easy to read, so amusing and provocative that one gets addicted to it. Earlier, he edited a silly magazine called Debonair which was artificially amusing and based largely on sex. It didn't work. But here it has worked very well because it is different; he writes on serious topics and he is readable because he is very lucid.

His last page has become the most readable fixture of the magazine. I often read it first. It is personalised and has acquired a distinct personality of its own. But...
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