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A prudish I&B plans to restrict condom ads on TV, but will it defeat the purpose?

Give Us Our Pixel Screens
Give Us Our Pixel Screens
outlookindia.com
-0001-11-30T00:00:00+05:53

“Who binds with chains the poet’s wit/The navvy’s strength, the soldier’s pride/And lays the sleek, estranging shield/Between the lover and his bride.”

George Orwell’s Keep the Aspidistra Flying

Not just what we eat and what we read, the government of the day is also keen to regulate what we see, and even when we see it. There’s a buzz that the telecast of condom ads will be restricted to late night, between 11 pm and 6 am. Apparently this is because the information & broadcasting ministry has been flooded with requests, many of them from politicians, that these advertisements are sexually explicit, ind­ecent, and thus should be banned.

Now the condom is still the cheapest weapon in the fight to give our population control numbers some respectability. It’s also protection against many risks—a first line of defence against the spread of sexually transmitted diseases. Ther­e­fore, “it should be...

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