Niti Aayog is never far from action. Last week we learnt that it was close to taking on the airs of an event management company. It will hire a creative agency to conduct 48 events every year and will execute a marketing and communications plan. All this is coming no doubt from Aayog CEO Amitabh Kant, who seems to be all over town, attending conferences, being part of the jury at Economic Times’ startup awards (surely raising some conflict of interest issues for a public servant). No wonder, last year ET awarded him the ‘policy change agent’ award.