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Gurcharan Das

The ex-Procter & Gamble CEO on the six figure advance for his India Unbound

It's the highest amount paid for a work of non-fiction. Did Alfred Knopf's advance surprise you?
How has the book been received here?
Your book talks about the real India as opposed to the stereotypical one...
What do you see as the solution?
Is your book only meant for potential foreign investors?
Are you now a full-time author?
Are you working on anything now?
Will the book be re-edited?
Does the huge advance also mean compromising your creative freedom?
What do you plan to do with the money?
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