Indian short video platform Chingari On Friday said that the app has roped in popular Bollywood actor Salman Khan as its brand ambassador and investor. "This is a really significant partnership for Chingari, our ethos is to reach out to every state of Bharat and it's our pleasure to have Salman Khan on board as one of our global brand ambassadors and investors," Chingari co-founder and CEO Sumit Ghosh said.