To root the offerings of the Adil Qadri brand deep into the daily lives of human beings, the attar brand has now entered the offline market. Adil Qadri wants to grab the offline shoppers who are not yet aware of the brand and products it has to offer.
A brand named after its founder name Adil Qadri has proposed a plan to operate its business through the brand outlets accompanying its existing model of operation – an e-commerce platform. India is wholly shifting the mode of purchase from offline to online, which has rapidly helped the e-commerce industry boom in the country. However, many people still choose to shop offline, especially when selecting the fragrances they want to use.
Adil Qadri jotted down the drawback of their current business model and felt the urgency to remove it as early as possible. He said in a statement that fragrances are the instrument to present our personality before the world without actually needing to show it off through conservation. Thus, people are very selective while buying the attars. Buying random attars online will not be their choice in any condition unless they first try them through the local stores. To win the trust of those customers, entering into the offline market was the necessity of Adil Qadri’s business growth.
The offline market has a huge demand but less qualitative and long-lasting attars. Adil Qadri is looking forward to capturing this untapped growth opportunity with its par at the excellence product line, added Mohammad Adil Asif Malkani.
Adil Qadri embarked on its offline services to launch its first brand showroom in Chikhali, a city situated on Mumbai Ahmadabad highway. The brand is exploring more locations for establishing the brand’s exclusive showrooms. Additionally, Adil Qadri has requested a franchise proposal from the interested entrepreneurs.
Launched in 2018, “AdilQadri Fragrance Store” has become a trusted name in the business of fragrances. The range of products Adil provides in his e-commerce store is exceptional. Many of his attars, such as AdilQadri Shanaya and AdilQadri Musk-Al-Ghazali, were extremely famous and attracted significant traffic to his e-commerce business. Adilqadri Shanaya is a perfume produced from deep soft oud. It has a nice smoky smell created from Agarwood - the most lavish wood on the market.
The brand has hundreds of products with regular additions to the list. Initially launched as a fragrance brand, Adil Qadri has increased its product line to several other categories. Luxury soaps, Barkati Topi, Islamic Caps, Thobes Jhubba, Bakhoor, Dry Fruits, Oils, Clothes, Car Hangers, Abaya, Home Décor, are a few of several other products available on Adil Qadri’s e-commerce site for sale. Adil Qadri products are also available on several online shopping sites like Amazon and Flipkart.