Share

Club Mahindra gets Cricketers to Encourage Families to Travel

Club Mahindra gets Cricketers to Encourage Families to Travel
Villas at Club Mahindra Resort, Cherai, Photo Credit: Shutterstock

Club Mahindra will be giving 75 holidays to families who have the most unique holiday photographs

OT Staff
November 10 , 2020
04 Min Read

Leading travel company Mahindra Holidays & Resorts India has launched a new campaign called the Club Mahindra Family Premier League.

As part of this campaign, the company will be giving 75 holidays to families with the most unique photographs, celebrating Mahindra Group’s 75 years. Existing members will also get an opportunity to participate and win exciting prizes.

 
 
 
View this post on Instagram

Welcome to the #FamilyPremierLeague! A celebration of every kind of family holiday. Participate by selecting one of the 8 holiday teams & share your holiday photo. 75 free holidays to be won! Are you ready? Go play! (Link In Bio)

A post shared by Club Mahindra (@clubmahindra) on Oct 26, 2020 at 6:53am PDT

The campaign has identified eight kinds of family holiday personalities based on its consumer research and insights.

These eight unique holiday personalities are represented by an equal number of holiday teams which includes The Capital Foodies, Beach Indians, Mountain Super Kings, Kings of Adventure, The Sunrise Chasers, Wildlife Challengers, The Family Royals and The Roadtrip Riders. Audiences have an opportunity to participate in the Club Mahindra Family Premier League contest by selecting their team and sharing holiday photos that represent their kind of family holiday.

 
 
 
View this post on Instagram

Finding peace amidst the mountains is how @imbhuvi and @nupurnagar love their holidays! That makes them perfect as team #MountainSuperKings in the Club Mahindra #FamilyPremierLeague. It’s time you select a team & share your photo! Win up to 75 free holidays. To play, visit clubmahindra.com/FPL or head to @clubmahindra (link in bio) #Repost @imbhuvi ・・・ Here is @nupurnagar and I discussing our love for mountains while on a mountain holiday! Of course we are playing in the Club Mahindra #FamilyPremierLeague as team #MountainSuperKings! You too can select your team & share a holiday photo. There’re 75 free family holidays for you to win from! Visit clubmahindra.com/FPL or find out more on @clubmahindra

A post shared by Club Mahindra (@clubmahindra) on Nov 6, 2020 at 7:24am PST

The company has also roped in some Indian cricketers with their families, such as Yuzvendra Chahal, Bhuvneshwar Kumar, Jemimah Rodrigues, Dinesh Karthik, Umesh Yadav, Piyush Chawla, Sanju Samson, and Karun Nair. They will each represent a team that reflects their most desired holiday preference.

As part of this campaign, the company will be giving 75 holidays to families with the most unique photographs, celebrating Mahindra Group’s 75 years. Existing members will also get an opportunity to participate and win exciting prizes


Related Articles

Here to there

Explore Directions(Routes) and more...
to Go

Other Editions

Outlook’ is India’s most vibrant weekly news magazine with critically and globally acclaimed print and digital editions. Now in its 23rd year...

Explore All
  • Check out our Magazine of the month
  • Offbeat destinations
  • In-depth storytelling
  • Stunning pictures
  • Subscribe