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Sugar, Spice, And Everything Nice: A Glance At The Best Sugar Daddy Sites In The UK

What are the best sites to find a UK sugar daddy or sugar baby with a genuine profile? We’ve selected 10 top UK sugar daddy websites and apps for you to start a pleasant experience.

Best Sugar Daddy UK Sites to Meet a Sugar Baby Near You

Want to find an ideal sugar daddy or sugar baby in the UK but do not know where to start? Currently, the most popular option is online sugar dating platforms. These UK sugar daddy websites and apps allow you to invest your time and money efficiently in exchange for intimacy.

To assist you in making the best choice, we conducted professional research and trial runs of numerous sugar daddy sites. After careful evaluation and putting safety and reliability first, we have selected the best platforms for local hookups. These sites and apps boast a stellar reputation, and a sizable user base, and ensure secure matches.

Take a look at our list of winners first! If you're interested in more detailed information and features to embark on your sugar journey, we've got you covered with comprehensive reviews. 

  1. SugarDaddy.co.uk- most popular UK sugar baby site
  2. Secret Benefits- best sugar daddy site in the UK overall
  3. Ashley Madison- most attractive sugar babies
  4. SugarDaddyMeet- best site for sugar babies
  5. AdultFriendFinder- most inclusive UK sugar dating site

1. SugarDaddy.co.uk - most popular UK sugar daddy site


Key Takeaways:

  • co.uk is a sugar dating site that focuses on safety while still keeping the excitement of the lifestyle.
  • The site is only available in a few countries including the UK.
  • It provides a wide range of gender options including SugarDaddy, SugarMomma, SugarBaby, SugarBaby-Male, Gay SugarBaby, and more.

SugarDaddy.co.uk unquestionably reigns as the most popular sugar dating site of the moment, attracting a staggering number of monthly visitors, surpassing 600,000. What makes it even more impressive is its inclusivity.  

This platform caters not only to sugar daddies but also welcomes sugar mommas and individuals identifying as non-binary who are seeking their perfect sugar dating connection. It truly is a sugar site for everyone above the age of 18. 

Now, let's look at the refreshingly transparent credit system on SugarDaddy.co.uk. You only pay for the features you use. Want to unlock messaging, open those intriguing secret albums, or secure a higher ranking in search results? That's when you dip into your credits. You have complete control over the spending.  

Plus, if you're new to the sugar daddy dating scene, SugarDaddy.co.uk offers a free trial link to get you started on your exciting journey. 

User-Liked Features:

  • Members can upload up to six public and six secret photos and videos on their profiles.
  • The site offers a free trial account to start searching for partners in your area.
  • 10 credits can unlock a conversation permanently.

Pros& Cons:


✔Safety is the top priority for the site 

✔Ideal for sugar daddies and mommas 

✔2 minutes fast registration process 

✔Credit-based system 

✔Free blog section to get sugar-dating tips 

✘Income not verified 

You can join SugarDaddy.co.uk for free if you're 18 or older. To sign up, you just need to answer a few questions about your age, location, and ethnicity, confirm your email, and create a profile with a photo. It takes a few minutes. Sugar babies have to take some quizzes, but sugar daddies don't. After signing up, you can check out sugar babies' and sugar daddies' profiles and start sugar dating.

2. Secret Benefits - best sugar daddy site in the UK overall 


Key Takeaways:

  • Secret Benefits is the OG sugar dating site that includes sugar daddies and babies of all ethnicities and ages above 18.
  • The site is free for sugar babies, but sugar daddies have to pay for credits.
  • It has an active member community, with over 20 million monthly visitors

Secret Benefits takes the crown as the ultimate sugar daddy site, boasting an impressive user pool of over 2 million members worldwide. And guess what? It's still growing at lightning speed! This site offers its services in selected countries, including the UK.  

To enhance the user experience, Secret Benefits offers a range of exciting features. With Profile Highlight, you can give your profile the VIP treatment and prioritize its visibility. Secret Albums lets you grant exclusive access to select photos, adding a touch of exclusivity to your sugar dating game. And don't forget the Blog feature, which provides users with useful content for a sugar journey.  

Some features on the site are free, while others require credits, but hey, it's all part of the fun! You can choose to become an expert gradually through trials. Or you can always go directly to the premium membership to experience how quickly it is to get a sugar daddy match you dream of. 

User-Liked Features:

  • Members who pass video verification have a Verified badge.
  • The search feature is free, and enables you to specify particular physical characteristics and location preferences.
  • There are no restrictions on what users can talk about and no topics off-limits.

Pros& Cons:

✔Huge user base and quality matches 

✔Free for sugar babies 

✔Cut down fake or scam accounts via video verification 

✔Useful features on the site 

✔Mobile-friendly site interface although without an app version 

✔Diversified users 

✔Prioritized customer support 

Credits needed to talk to another member 

Secret Benefits has a user-friendly website design with easy navigation. Registration takes only a few minutes. Users can upload photos to public and private albums, add a tagline, and describe their interests and preferences for accurate search results. The minimum age to join is 18, and you can get a verification badge by recording a quick selfie video or verifying your email through a link.

3. Ashley Madison - most attractive sugar babies


Key Takeaways:

  • Ashley Madison is a discreet sugar dating site known for extramarital affairs.
  • It boasts an active user community with more females than males.
  • Users find it easy to connect for casual encounters in the UK on the platform.

Ashley Madison, a renowned platform for extramarital affairs, has gained popularity among those looking to expand their horizons in the UK. With a strong and active user base, the site provides a user-friendly interface and emphasizes discretion.

While women can access most features for free, men need to purchase credits for messaging and interactions. The payment system offers various credit packages to choose from, depending on usage.

Ashley Madison's discreet and user-friendly approach makes it a go-to platform for those seeking extramarital connections or casual encounters.

User-Liked Features:

  • Ashley Madison offers options for anonymity, such as anonymous profiles and discreet billing.
  • It has a high female user count, making it easier to find connections.
  • The platform allows setting up automatic credit top-ups.
  • The site emphasizes discretion and privacy through enhanced features including a panic button and anonymity in accounts.

Pros& Cons:

✔A large and diverse user base worldwide.

✔Emphasis on user privacy and discretion.

✔Intuitive and user-friendly interface.

✔A straightforward sign-up process.

✔No ads at all

✘Can be costly for sugar daddies

Signing up on Ashley Madison is quick and easy. Users provide basic information, such as age, marital status, and physical details, and are encouraged to use a separate email address for privacy.

4. SugarDaddyMeet - best site for sugar babies


Key Takeaways:

  • SugarDaddyMeet only operates in the wealthiest 30 countries, and the UK is one of them.
  • It only caters to male sugar daddies and female sugar babies.
  • It offers premium accounts to both sugar babies and sugar daddies.

SugarDaddyMeet is an app on the rise, perfect for rich older men and ambitious younger women seeking connections in the sugar dating world. It's tailored for members hailing from the wealthiest 30 countries. The best part? Both sugar daddies and sugar babies can indulge in premium membership, unlocking a plethora of top-notch features. 

While free members enjoy several basic features like sending winks, liking photos, and adding others to their "Favorites" list, premium members have access to even more exciting perks. They can propose first-date gifts and utilize the advanced search function for precise matching. Plus, premium members can send messages, whereas free users can only read and respond.  

User-Liked Features:

  • Users can like or dislike other members through a roulette-type matchmaking feature called "Let's Meet".
  • Premium membership is based on different package durations.
  • The site provides an automatically generated list of mutual matches, and premium members can send messages to others, while free members can reply to messages.

Pros& Cons:

✔High-quality members of over 2 million users 

✔Verified and continuously checked profiles 

✔Can sign up via Facebook 

✔Easy-to-use app and user-friendly website 

✔Special features like First-date Gift& Profile Highlighting&” Let’s Meet” 

✘Competition among sugar babies 

To register on SugarDaddyMeet, you'll need to complete a personal information form, including a profile headline, two paragraphs describing yourself and your ideal match, and upload a profile photo. After a mobile phone number verification, you can start interacting with others for dream sugar dating.

5. AdultFriendFinder - most inclusive UK sugar dating site


Key Takeaways:

  • AdultFriendFinder is a popular sugar dating site in the UK, with features of social networking and focus on mature content.
  • The site has a high population of sugar daddies, with approximately 80% of the members being men, including gays and bis.
  • Welcoming various preferences and orientations, members are open-minded and willing to explore new experiences.

AdultFriendFinder, established in 1996, is a well-known online dating platform that caters to adults seeking various types of encounters including sugar relationships. With over 80 million users worldwide, it has become a go-to platform for UK sugar babies and sugar daddies looking to explore their interests and connect with like-minded people.

Users can also choose a unique username that will serve as their primary identifier on the site. After registration, users are immediately redirected to a page displaying the latest activities of active users, allowing them to start searching for potential matches.

This platform offers a range of features and tools to facilitate interactions and help users find potential partners, including chatrooms, groups, magazines, live streams, and messaging/email features.

User-Liked Features:

  • AdultFriendFinder boasts an engaged community, with members regularly interacting, keeping the platform vibrant and dynamic.
  • The site features a wide variety of content, including photos, videos, blogs, and live streams, shared freely by members, providing ample opportunities for exploration.
  • Users can choose from various ways to interact and connect with others.

Pros and Cons:

✔A large user base over 80 million, and higher chance of compatible sugar matches

✔User-friendly interface

✔Has a mobile App

✔Abundance of features

✔Detailed profiles

✘Distracting ads

✘Outdated web design

Signing up for AdultFriendFinder takes less than five minutes. The platform welcomes anyone aged 18 and above, regardless of their location or gender. To activate the account, email verification is required. During registration, users are asked to provide basic information and specify their sexual preferences.

6. WhatsYourPrice - unique auction feature 

WhatsYourPrice provides a unique way of auctioning to bring together wealthy sugar daddies and young sugar babies based on their desired price. It's like a matchmaking game with a twist, and it's equally exciting for both parties involved. With its stellar reputation, innovative features, and millions of active members, this platform has truly made a name for itself.

The Offers section is where sugar daddies can make an offer to sugar babies for that all-important first date. Users have a maximum of three days to accept a bid for a specific date. Here's the catch: some lucky bidders might score a date at the jaw-dropping starting price of just $5! While for those on the receiving end of the bids, there’s no limitation. Sugar babies can counterbid to show their interest and spark some playful interaction. 

When you complete the profile and upload a photo, you can get access to the fun features on the site. WhatsYourPrice is free for sugar babies while sugar daddies need to pay for the best experience.  

Pros& Cons:

✔Diversified and active users 

✔Quality sugar daddies and sugar babies 

✔Positive reputation for its trustworthiness 

✔Time-saving and ghosting are minimized through auctioning 

✔Quick sign-up in less than 30 seconds 

✔Fake accounts or bots are eliminated 

✔Unlimited access after e-mail verification 

✘No refunds for unused services 

7. OurSerect - most discreet sugar daddy site

OurSecret is another fantastic sugar dating platform that caters to those seeking mutually beneficial relationships. Although it may be relatively new, it's gaining rapid popularity among sugar enthusiasts who value discretion, with approximately 2 million monthly visitors from all around the globe. 

To make the most of your experience on the site, it’s highly recommended to create a complete profile during sign-up. Don't worry, the process is quick and easy, and it's free!  

OurSecret has fun features to enable a discreet sugar date, such as Top Admirer, and Secret Album. It also offers various ways of communication, including sending winks, likes, and adding to favorites, and private messages.  

A partly-paid model and credit system are combined on the site. This unique combination ensures that you can enjoy the most upgraded features and make the most of your time on the site. 

Pros& Cons:

✔Active members with 2 million monthly visitors 

✔Mostly used in the UK 

✔Reliable verification process and safeguards 

✔Discreet and anonymous. 

✔Most members have at least 5 photos 

✔Very limited low-effort profiles  

✘Chatting requires credit payment 

8. AgeMatch - best for age-gap sugar dating 

The core for AgeMatch.com as a sugar daddy site is age. It caters to men and women with an age difference, or more precisely, an age gap. Older meets younger here, for a shared enthusiasm for the sugar relationship.  

There are more than 1 million registered members on the site. We are so happy to find out the gender ratio of AgeMatch is 6:4. How rarely seen and how perfect! This balanced male and female ratio enables everyone to get an ideal sugar daddy/momma or sugar baby match. Meanwhile, the site is quite inclusive and open to gay and lesbian users. 

It’s free to register. You can choose to sign up manually or link to Facebook. By linking your Facebook account, essential information will be directed to the site.  

Pros& Cons: 

✔Friendly to gays and lesbians 

✔Unique sugar dating based on age-difference  

✔Easy to get matched with a 6:4 gender ratio 

✔Social media style functions: photo and status posts, blogs, and forums 

✘Some may consider the simple site design boring 

9. LuxuryDate - top Luxury dating 

Just as the name says, it’s the best app for a luxury dating experience by offering high-end sugar dating, such as five-star hotels and great dining. It’s particularly popular in the UK, where contributes most of over 60,000 active members weekly.  

LuxuryDate provides both free and paid features to sugar daddies. Profiles can be hidden or deactivated, which gives you flexibility in using the sugar site. Paid features such as secret browsing, sending winks, and virtual gifts to sugar babies lead to a much better adventure on LuxuryDate.  

Pros& Cons:

✔Big user base, with 40% girls 

✔Niche sugar dating platform targeting luxury dating 

✔Wildcard experience with a premium membership 

✔Mobile-optimized website design 

✘No app available 

✘No income verification 

✘Customer service can be improved 

10. Millionairelove - meet a millionaire 

MillionaireLove is a global sugar dating site, catering to wealthy individuals and beautiful sugar babies. The site boasts a large user pool of rich millionaire sugar daddies from around the world. 

Joining the site is free, but most features require payment. You can upgrade to a premium account by using credits to unlock the best experience forward. Unlike other sites that charge per message, MillionaireLove offers text chat with a one-time fee. 

Pros& Cons:

✔Large user base 

✔More than 90% of members fill out profiles 

✔Free registration and standard membership are  

✘Verification process can be enhanced 

✘Payment is required to send messages 

✘No app version to download 

✘No video or streaming services 

Frequent-Asked Questions for Sugar Daddy Dating in the UK 

Sugar dating has been very common and even popular both on the Internet and in real life, but many people in the UK still do not fully know what sugar dating is like, and how it feels to be a UK sugar baby or a sugar daddy. To help you fit in better, we listed several most-asked questions for those who want to experience sugar dating and hope it will open the door wider for them. 

What are the basic elements when choosing a UK sugar daddy website for local meetups?

Among the top sugar daddy sites in the UK, you can easily find the right one that suits your needs to meet a local sugar daddy or sugar baby, as long as you consider the following aspects:

  • User base: does the site have a big and active user base in the UK? Do its members include people in your area and preferences?
  • User quality: are the accounts and profiles authentic enough? Does the site implement a strict process to verify accounts?
  • Features:Does the site provide enough features, especially for interaction? What do the free and paid features look like?
  • Membership:Is the membership fixed or flexible? what are the memberships for sugar babies or sugar daddies? Does it come costly or value for money?

What is a sugar baby? 

A UK sugar baby is someone confident, independent, and prepared to make full use of her unique traits, such as an energetic spirit, infectious personality, and positive attitude to life for a light but rewarded relationship with older men. She also understands the fun and equal nature of sugar dating and values the wealth and good manners of mature men.  

What is a sugar daddy? 

A UK sugar daddy is usually an older and wealthy individual who looks to enjoy an intimate relationship with younger attractive sugar babies. They are willing to share what they have financially with their sugar partner, in return for energetic spirits, charming personalities, and companionship. 

Sugar daddies not only are rich but also know well how to make someone feel special and wanted. They normally have valuable life experiences and good manners.  

Is dating a sugar daddy UK without meeting possible?

No doubt, it’s possible. Sugar daddy dating in the UK through websites or apps is not like real-life dating, you have the liberty to choose whether to meet in person or keep it online only. The top sugar daddy UK sites and apps we listed above enable not only chat and messaging, but also very advanced features like video profiles, photo exchange, live chat, and virtual gifts. You can experience everything about dating but with no strings attached.  

How to become a UK sugar baby?

Becoming a sugar baby in the UK does not necessarily cost you a fortune. Many UK sugar daddy sites and apps open registration to new users for free including SecretBenefits, SugarDaddy.co.uk, and LuxuryDate. Signing up and uploading your profile is all you need to do to become a sugar baby in the UK.  

Some other sites and apps even offer free aspects and trials for sugar babies which costs nothing at all. For example on SugarDaddyMeet, you can choose to upgrade the experience and functions by subscribing to a premium membership, which will in return give you more with what you pay for.  

How to find a sugar daddy in London? 

To find a sugar daddy in London, start by knowing the communities for sugar dating, including networking events offline in London to know people like-minded. Meanwhile, there are online platforms to save you time and trouble as well. This review has listed the top ones, including SugarDaddy.co.uk, SecretBenefits, OurSecret, etc.

The first step is to register as a sugar baby on these sites and apps. And the good news is that most of these sites offer free sign-up for all and some even give free access to additional features to sugar babies, so there's no barrier stopping you from entering the sugar community. Once you're registered, specify the details you're looking for in a profile, and the site will show you matching sugar daddies. Alternatively, you can use the advanced search feature on some of the sites to find the ideal London sugar daddy.

Is being a sugar daddy illegal in the UK?

Being a sugar daddy is not illegal at all. It’s an increasingly popular new way of life for singles and married people who look for some excitement. Hookup, light affair dating, short-term intimacy, or long-term mutual beneficial arrangements are available for sugar daddies and sugar babies. But since most of the users in sugar daddy UK sites want to be discreet and free of external judgments, in the sugar world things are kept discreet.