Home »  Magazine »  Society  » Cover Stories  »  The Bazaar

The Bazaar

Commercial colonisaton of love

The Bazaar
Idiot’s Guide
Romantic films on movie channels, while VJs open mushy floodgates on music channels. Ponder animal magnetism on Science of Love (National Geographic) and Dating Game (Animal Planet).

Club Of Hearts
With decor apparently drawing on Vatsyayana, Djinns nightclub at Delhi’s Hyatt Regency should leave little to the imagination on its Feb 14 Kamasutra theme night for couples. Rs 3,500 per couple.


Big Time
Get time on your hands for love with Corum’s Valentine’s special, Trapeze (Rs 5.32 lakh). Too pricey? Look for deals from Giordano (Rs 2,170-Rs 7,450), or Titan (Rs 995-37,000), a heart-shaped case for your Fossil watch and 50% off the second Esprit watch you buy on V-Day. And Archies gives you a wristwatch with a heart-shaped dial, heart earrings and a card for Rs 645.

Stone Hearts
Spend over Rs 5,000 on Tanishq diamond jewellery for the lady and the man gets at least one 22-carat gold coin free. Cross Rs 4,500 at Oyzterbay and there’s Benetton perfume free. Sparkles has free additional jewellery across its range, and Carbon, Nakshatra and others help soften the blow with Citibank instalment schemes.

Love’s A Dish
Baking dish with a twist for your loved one—Le Creuset’s cast-iron heart-shaped casserole. Rs 6,365.



Write In Blood
When love flows in your veins, so should goodwill. Thus a blood donation camp organised by NGO Sugam, with the Indian Red Cross Society and AIIMS, in Delhi University on February 14.




Eat Out
The way to your beloved’s heart is via his/her tummy. Cliched, yes, but profitable. Delhi’s fast-food chain Nirula’s has heart-shaped cakes, pizzas, chocolates.





OL’ Favourites
Send flowers to 90 Indian cities, or even to USA and Canada. Rs 600-2,000 at www.floriweb.com. Or a firm called Someone Somewhere will decorate your sweetheart’s room with flowers (Rs 3,999).

Spend Rs 100 and up on chocolates at Foodworld, Chennai, and pick from freebies like having your name written on a rice grain and romance-themed tattoos.

Phone Pleasure
SMS dating services from Airtel (Rs 6/min), downloadable MMS cards (Rs 10 each) from msn.co.in and romantic ringtones, wallpapers, animated greetings from Nokia (Rs 10—Rs 50)



Message In The Bottle
Pepsi’s Love Wrap lets you woo with a personalised message on a Pepsi bottle label that’s hand-delivered to your object of desire. Free.



Newspaper Lovelines
Love involves saying (and hearing) many wonderful things, but sometimes you have little choice but to succumb to the tyranny of the column-centimetre rate. Valentine’s Day season is big business for dailies. Even more so in Hindi.

Cupid’s Shooting
Canon A300 digital cameras are up for grabs for coffee consumers at Barista outlets. In some of them Canon will also print pictures of you and that someone special on the spot.

Dress You Up
Even the nights are better with Suman Nathwani’s Valentine’s Nightware Collection (Rs 600 and up). Meanwhile, Giovani says wear the colour of romance; the new evening wear range includes a flame-red georgette chiffon dress (Rs 2,700), red disco jacket (Rs 3.500) and matching figure-hugging clubwear pants (Rs 1,075). And Lee’s Valentine’s shirts for women (from Rs 495) throw in a Lee ‘heart’ mug.

Subscribe to Outlook’s Newsletter

Next Story : Cupidus Interruptus
Download the Outlook ​Magazines App. Six magazines, wherever you go! Play Store and App Store
Online Casino Betway Banner