Business

In Praise Of Twitter

A tool for social and political change, as seen during the Arab Spring, G-20 conclaves or international environmental summits

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In Praise Of Twitter
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Twitter is celebrating its tenth anniversary and the free microblogging site is thanking all its users for ‘making history, driving change’. Check. Twitter currently has over 500 million users sending out 140-character tweets daily; its blue signature bird logo is instantly recognisable. Check. Twitter’s reach has prompted global leaders to take to Twitter to strengthen their appeal, from President Obama, the Pope to Narendra Modi. Check. It has become a tool for social and political change, as seen during the Arab Spring, G-20 conclaves or international environmental summits. Check. Twitter is an essential marketing tool for corporates, the media, diplomats and politicians. A total of 153 countries have Twitter accounts. Check. Nowadays, Twitter has become a primary source for breaking news. The first reports of blasts in Brussels airport came from a twitter account. Check. Each of the six sentences above and this sentence too, have 140 characters. Twitter is soon to expand the limit, till then, happy tweeting. Check.

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