Saturday, Dec 02, 2023

5 Best Free CRM Software In India (2023)

Outlook for Brands

5 Best Free CRM Software In India (2023)

The best free CRM software in India gives you all the tools you need to build stronger relationships with your customers, without spending a fortune. Here are the top options.

Best Free CRM Software In India
Best Free CRM Software In India

Investing in the best free CRM software in India is a no-brainer for most companies. After all, while they might not be as advanced as premium CRM tools, free software can still give business leaders an excellent way to connect with customers, improve loyalty, and increase revenue. 

Free CRM solutions don’t just help you upgrade your customer support strategy. They’re a great way to combine contact management, with valuable insights into your buyers and their preferences. 

Today, we’re looking at some of the best free CRM solutions Indian companies can access, and the unique benefits they can provide. 

The Benefits of Using a Free CRM System

CRM, or “Customer Relationship Management” tools are some of the most valuable resources any business can access. Studies show that using CRM software (even a free tool), can boost your conversion rates by 300%, improve team productivity, and give your business a competitive edge.

While free CRM solutions might not be quite as advanced as the premium alternatives on the market, they can still offer access to a huge range of valuable features. Some tools can help you segment audiences for your email campaigns, analyze customer data to create personalized marketing strategies, and even support your lead generation efforts. 

With the right customer relationship management tools, you can streamline your sales cycle, empower your marketing teams, and deliver a better level of personalized services for your customers. The best thing of all: with free tools, there’s absolutely no price to pay for all of those benefits! 

The Best Free CRM Software in India

There’s no one-size-fits-all strategy to choosing the best CRM solution for your needs. Besides determining whether a platform offers a free plan, you’ll also need to think about the kind of features you need, how many people will be using the platform, and whether you need your tools to align with any third-party integrations. 

We’ve examined some of the most user-friendly and feature-rich CRM solutions with free plans on the market today, to bring you this list of our top picks. 

  1. HubSpot CRM


HubSpot is one of the world’s biggest SaaS companies, offering companies a host of valuable tools for managing their sales pipeline, creating marketing campaigns, and delivering customer service. HubSpot CRM, the intuitive and easy-to-use customer relationship management tool, can integrate with all of the other solutions in the HubSpot portfolio, as well as a variety of other apps. 

The tool is designed to help companies enhance their sales process, delight customers, and leverage valuable data in a convenient all-in-one environment. It can even integrate with your email marketing tools and project management apps, to help you make data-driven decisions every day. 

What’s Included in the Free Plan?

The free version of the cloud-based HubSpot CRM solution comes with a wide selection of tools for salespeople, marketers, customer service teams and more. Features include:

  • Detailed sales activity and performance reports
  • Unlimited users and up to 1 million contacts
  • Meeting scheduling tools
  • Email template builder
  • Live chat software
  • AI email writer
  • Dashboard and reporting tools
  • Deal pipeline management
  • Company Insights

You can also combine the HubSpot CRM with other free tools from the HubSpot sales, marketing, and service hub packages. 


  • Generous free plan with lots of features
  • AI-powered tools for email marketing
  • Extensive customer experience analytics
  • Integrations with a wide range of tools
  • Easy-to-use functionality


  • Limitations on automations for the free plan
  • Restricted customer support
  1. Freshsales


Created by the Freshworks team, Freshsales is a comprehensive sales and marketing toolkit, with built-in customer relationship management features. The platform comes with plenty of amazing features for professionals to explore, including AI-powered bots, lead management, and real-time analytics and insights. 

Freshsales includes a fantastic ticketing system for managing customer interactions, as well as various communication tools to help you connect with your buyers. Plus, you can access everything from a mobile app, making this platform great for on-the-go teams. 

What’s Included in the Free Plan?

The Freshsales free plan supports up to 3 users, and comes with 24x5 customer support. The generous package also includes access to:

  • Built-in email, chat, and phone service options
  • Contact lifecycle stages
  • Kanban view for accounts, deals, and contacts
  • Email templates
  • A comprehensive sales dashboard
  • Custom fields for forms

You can also upgrade to a relatively affordable premium plan for only $15 per user, per month. 


  • Intuitive backend environment for beginners
  • Excellent email tracking and templates 
  • Mobile app for iOS and Android
  • Centralized reporting for all your contacts and deals
  • Plenty of ways to contact your customers


  • Limited number of team members on the free plan
  • You won’t have priority customer support
  1. EngageBay


Another fantastic cloud-based CRM software option or Indian companies, EngageBay gives brands a single platform where they can manage all of their sales, marketing, and support strategies. Not only can businesses access comprehensive CRM software from the vendor, with sales automation, deal management, and contact management, but there are other free tools available too. 

You can access marketing automation tools with email sequences and templates. There’s also live chat software available, as well as helpdesk software with ticket management. EngageBay is wonderfully easy to use, and even includes valuable insights into your sales team. 

What’s Included in the Free Plan?

EngageBay has one of the most comprehensive free plans on this list, although it does only support up to 15 users. Features include:

  • Support for 250 contacts
  • Email marketing, broadcasting, and autoresponders
  • Customizable sequences
  • Lead grabbers
  • Landing pages 
  • Full CRM access 
  • Live chat
  • Web pop-ups and embedded forms
  • Facebook ads and video marketing

You also get a comprehensive tag management toolkit, custom fields for forms, desktop notifications, and 500MB of file storage, all without paying a penny.


  • Lots of marketing automation tools
  • Useful insights into sales performance
  • Tools for creating secure landing pages
  • Social media suite
  • Tools to help users track leads through the sales journey


  • Only supports up to 15 users
  • Limitations on the number of contacts you can add


More than just a CRM solution, is a comprehensive sales automation toolkit. Perfect for scaling startups and small businesses alike, makes it easy to manage all of your business processes in one convenient dashboard. 

The platform comes packed with features you wouldn’t find elsewhere, such as an email finder and verifying tool, and an email “warmup” service to boost your online reputation. You can sync your CRM with Google calendar, track analytics related to every deal, and even monitor multiple pipelines at the same time. Plus, there are plenty of useful features for workflow automation.

What’s Included in the Free Plan?’s free plan is its “Trial” option, which allows users to create unlimited sender accounts, and connect with up to 100 email recipients. However, you only get 150 credits to use on the platform. Features include:

  • Email finder
  • Email warmup
  • Email verifier
  • Drip campaigns
  • Full Sales CRM
  • Database lead search
  • Unlimited campaigns and follow-up messages
  • Custom tracking domain

You also get access to a Chrome extension, and an integration to HubSpot, if you’re already using the SaaS company’s tools for sales and marketing efforts. 


  • Plenty of email marketing features
  • Advanced lead search and filtering tools
  • Exceptional ease of use
  • Sales forecasting and analytics
  • Integrations with a range of business tools


  • Limited credits on the free plan
  • No access to advanced features, like the email AI assistant
  1. Zoho CRM


If you’re looking for convenient customer relationship management software that integrates with a wide variety of tools, Zoho could be the perfect solution. The CRM integrates with the Zoho suite for email marketing and workflow automation, and it can connect with third-party tools too. 

Zoho makes it easy to import and manage contacts, empower support teams with behind-the-scenes analytics, and create pages with a range of customization options. You can even use Zoho Campaigns to send up to 12,000 emails per month on the free plan. 

What’s Included in the Free Plan?

Although The free version of Zoho CRM has some limitations, it’s packed with useful features for lead, contact, and deal management. The free plan includes:

  • Automated email marketing
  • Import and manage contacts in a single backend
  • Track deals and tasks
  • Log calls and emails
  • SalesIQ for finding leads online
  • Web forms and landing pages
  • Customizable workflow automations

You’ll also have access to a wide range of insightful charts and reports, offering a behind-the-scenes insight into the performance of your sales and support teams. 


  • Free email marketing solutions
  • Excellent charts and reports covering a range of metrics
  • Lead scoring and lead finding tools
  • Comprehensive workflow automation
  • File and data storage included


  • No customizable reports
  • Limitations on integration options

Choosing the Best Free CRM

The best free CRM in India is the one that gives you the most value for your specific business and team. The CRM platform you choose will depend on a range of factors, from your approach to sales management, to the key features you need most. 

While a free CRM may not give you access to more advanced features, like comprehensive task management, reporting modules, and chatbot creators, it can still give you an excellent way to boost your company’s performance. Plus, checking out the free CRM options offered by the providers above can help you make the right decision when you choose to invest in a paid plan. 

No matter what your business needs, all of the options above are sure to elevate your business processes, and give you a risk-free avenue for growth.