If you thought the Germans were the dry, cold, sans-sentiments, no-non sense types, then here is something that is sure to change your mind.
The German supermaket giant Edeka's Christmas ad, the latest in a slew of Christmas ads to hit social media, is quite the tear-jerker.
Grab a box of tissues before you take a look.
This ad follows the John Lewis 'Man on the Moon' ad from earlier this month which also highlighted the loneliness and isolation of the elderly, especially during the festive season.
And if these two ads have left you feeling a little blue, then let Mog and her friends from Sainsbury's official Christmas ad explain to you the true meaning of Christmas.
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