Outlook’s profile of Nita Ambani was flattering, to say the least (The Very Picture Of Self-Reliance, May 14). Let’s be honest, if we had so much dough in so many institutions sloshing about—an empire, so to say—we wouldn’t sit on the sidelines and watch life pass by. Nita is doing that—using the opportunity that life has put before her on a platter. She’s just plain lucky!

Mukesh Tomer, Washington

The lady would make a fine foreign minister, a blend of Hillary Clinton and Hina Rabbani Khar.

Ashok Lal, Mumbai

Powers-that-be in Outlook, please don’t feed us this crap about the Indian entrepreneur and the rich. Unlike in the West, most of the very rich have made their millions because of cheap, mostly illegal, access to natural resources. See the top 20 of India’s richest, only 3-4 have been there using new ideas, others have just used political links and illegal practices. Reliance’s first strategy was to stop negative coverage by buying out the media. Outlook’s story is the next stage—a positive spinoff.

Sachin, Noida

I have nothing against this fine lady. All power to her if she’s doing a good job, though this does look like a shameless PR piece. But whenever I hear anything about the Ambanis, I recall these words of Ramnath Goenka: “Everyone is raping the system, but this guy (Dhirubhai) has made it his mistress.”

Santosh Gairola, Taiwan

This article so totally reads like a PR job, funded by the Ambani coffers!

Tushar Patel, Jamnagar

Kudos to Outlook for attempting to square the circle by publishing a profile of Nita Ambani (The Very Picture of Self-Reliance, May 14). You must have miffed India’s richest man by publishing Arundhati Roy’s essay (Mar 26) in which she took him and his 27-storey house, Antilla, apart.

A woman becomes rich by marriage and uses her husbands patronage to use his wealth in the ways she wants to, and in the process acquires ( willingly or otherwise ) an image.

For the women worshipping Indian media, this is a god-sent, and the feminist authoresses will no doubt praise her to the skies.

Meanwhile, why is the Ambani wealth not equally divided among the brothers and sisters? And why is the media with its feminist authoresses looking the other way?

Many congratulations to Nita Ambani on a successful makeover!  Now, if only we could get the non-Ambani media to parrot the same stuff, the mission would be complete.

This is paid news. Reliance buying stake in Network 18 is well known but not in Outlook. A company which grew by bribing and buying the whole system. The billions they evaded in tax is a true mark of crony capitalism at its best.

Soft Power

www.outlookindia.com/article.aspx?280234

Lets be honest, if we had this kiind of offer, we would'nt sit on the sidelines and watch the life pass by. She is doing exactly that, using the opportunity to her best. Rajas, maharajas were not selfless philanthropes either, they all did what they could to promote themselves and now they are all part of World History.

She is lucky ! simple as that.

One is reminded of a line from Howard Roark’s monologue on “second handers” in Ayn Rand’s “The Fountainhead”: “The frustrated wretch who professes love for the inferior and clings to those less endowed, in order to establish his own superiority by comparison.”

Charity, these days, is more of a euphemism for self-promotion and brand building. If one is really concerned about the downtrodden and disadvantaged, one does not need to advertise this fact, certainly not through one’s company-owned media channels.

 This is what is called a BALANCED reporting!

I find this sudden emergence of Nita Ambani in the domain of publicity in the last few years quite strange.  It was Anil, not Mukesh, who was more flamboyant. Anil also married  a film star , a glamourous lady of her times in Bollywood. In contrast Nita like her husband was a traditional lady, not glamorous in  appearance. But only after the two brothers splat Mrs. Mukesh Ambani suddenly hogged publicity after an extreme make over. I was  surprised to read about Mukesh Ambani's sudden burst in to the world of Shobha De's socialite evenings, buying a jumbo jet on wife's birthday or spending over a billion dollars on an architectural eyesore named Antilla. Mukesh appears to be an upstart joining the party late with his new wealth and trying to make up for the lost time. Is it an attempt to score over Anil & family? Or was it Mukesh's mid life crisis?

As far as charitable work is concerned, Tatas have been lightyears away from any of the other Indian groups. Nobody read in the media much about J R D or Ratan Tata's personal lives, although some of India's finest institutions were built on Tata group's charitable givings. In fact, after reading this article it appears that even Reliance's charitable work handled by a newly groomed housewife is itself a part of the CSR gimmick. It's quite different from the charitable giving of other billionaires like Buffet or Gates. Hopefully someday we will see many rich Indians invest their newly acquired wealth in meaningful charities but without any associated publicity blitz.

 It is very ravishing  to know that  Nita Ambani  is slim, svelte and sophisticated. Wonderful that she even  mwah-mwahs,  not haw haws?. And by jove, she indulges in small talk & all the while we  geeks used to think that big money wives only talk big. Nice ,  really nice indeed ! But , my dear Smruti Koppikar, what all these has to do with business? Page 3 business ?

I have nothing against this fine lady.
All power to her if she is doing a good job, although it does look like a PR exercise.

But whenever I hear and see anything about Ambanis, I can't forget those words of Ramnath Goenka, "Everyone is raping the system, but this guy has made it his mistress" ( referring to Dhiru Bhai ).

If she and her husband keep doing good work, I am sure the atonement will go a long way.

@The Irreverent Indian

Please dont feed us this crap about Indian enterpreneur and rich.Unlike West, most of the very rich have become so beacuse of cheap ,and most often illegal , access to natural resources.See the top 10 or 20 of India's richest and there are only 3 or 4 who are there  because of their ideas, others have just used political links and illegal practises.

The first stage of Reliance strategy was to stop negative coverage by buying out media and literally in this case.No wonder, you dont hear anything negative about reliance nowdays.Now the second stage is a positive spin off.

 “Since I do not have a concrete proof of it’s being only a Publicity Gimmick, I would like to believe and take it on its face value – however, I will wait for the day when the Charity, Deeds, and Social Service of the Reliable Lady reaches the masses without the Reliance Logo and her Portrait on It .”

Vaishya Women, wherever in India, have an important role to play in the professional side of things of their entepreuner -husband. This story is no exception, it happens in all families @ different levels.

 Good job by Mr Mukesh Ambani to let the 'middle class' yet the Badi bahu of Ambani family to involve in so many business ventures of her own. She adds a lively glamour value to his businesses that he himself lacks.
And it's so important in this era, where perceptions are formed by viral images and photographs rather than what the 'intellectuals' and 'analysts' have to tell, to have glamour associated with any business.
WHile the media, writing eulogies and splashing her photgraphs, focuses on her , he can ride on the wave and build 3 more antillas for each of his kids.

 >> "The lady.... .....must enjoy, each morning/evening...and in between... the finest views of Mumbai slums from the dizzing heights of Antila" - Tushar Patel

Typical Indian mentality!! If you cannot match them, try pulling them down to your level of insignificance. Curse the successful entrepreneurs for being rich. Blame them for the slums, illegal as they are, and everything bad that is seen around us - from poverty to insurgencies.

It is such a fashionable thing to do, and is an attractive career option for the unemployed and unemployables, with all those lousy NGOs floating around.

 The  lady ( if that is the correct euphemism to describe her naked self- serving promotions ) must enjoy, each morning/evening...and in between... the finest views of Mumbai slums   from the dizzing heights  of  Antila (...a fortress in the  mediterranean  in the mediveal times , now unwittingly transported to Mumbai).

The article reads like a PR job,funded from the Ambani coffers.

But then who else but paid Indian journos  could do such a hatchet job?

The lady would make a fine Foreign Minister, a blend of Hillary Clinton and Hina Rabbani Khar.

The lady would make a fine Foreign Minister, a blend of Hillary Clinton and Hina Rabbani Khar.

 The  lady ( if that is the correct euphemism to describe her naked self- serving promotions ) must enjoy, each morning/evening...and in between... the finest views of Mumbai slums   from the dizzing heights  of  Antila (...a fortress in the  mediterranean  in the mediveal times , now unwittingly transported to Mumbai).

The article reads like a PR job,funded from the Ambani coffers.

But then who else but paid Indian journos  could do such a hatchet job?

 >> "The lady.... .....must enjoy, each morning/evening...and in between... the finest views of Mumbai slums from the dizzing heights of Antila" - Tushar Patel

Typical Indian mentality!! If you cannot match them, try pulling them down to your level of insignificance. Curse the successful entrepreneurs for being rich. Blame them for the slums, illegal as they are, and everything bad that is seen around us - from poverty to insurgencies.

It is such a fashionable thing to do, and is an attractive career option for the unemployed and unemployables, with all those lousy NGOs floating around.

 Good job by Mr Mukesh Ambani to let the 'middle class' yet the Badi bahu of Ambani family to involve in so many business ventures of her own. She adds a lively glamour value to his businesses that he himself lacks.
And it's so important in this era, where perceptions are formed by viral images and photographs rather than what the 'intellectuals' and 'analysts' have to tell, to have glamour associated with any business.
WHile the media, writing eulogies and splashing her photgraphs, focuses on her , he can ride on the wave and build 3 more antillas for each of his kids.

Vaishya Women, wherever in India, have an important role to play in the professional side of things of their entepreuner -husband. This story is no exception, it happens in all families @ different levels.

 “Since I do not have a concrete proof of it’s being only a Publicity Gimmick, I would like to believe and take it on its face value – however, I will wait for the day when the Charity, Deeds, and Social Service of the Reliable Lady reaches the masses without the Reliance Logo and her Portrait on It .”

@The Irreverent Indian

Please dont feed us this crap about Indian enterpreneur and rich.Unlike West, most of the very rich have become so beacuse of cheap ,and most often illegal , access to natural resources.See the top 10 or 20 of India's richest and there are only 3 or 4 who are there  because of their ideas, others have just used political links and illegal practises.

The first stage of Reliance strategy was to stop negative coverage by buying out media and literally in this case.No wonder, you dont hear anything negative about reliance nowdays.Now the second stage is a positive spin off.

I have nothing against this fine lady.
All power to her if she is doing a good job, although it does look like a PR exercise.

But whenever I hear and see anything about Ambanis, I can't forget those words of Ramnath Goenka, "Everyone is raping the system, but this guy has made it his mistress" ( referring to Dhiru Bhai ).

If she and her husband keep doing good work, I am sure the atonement will go a long way.

 It is very ravishing  to know that  Nita Ambani  is slim, svelte and sophisticated. Wonderful that she even  mwah-mwahs,  not haw haws?. And by jove, she indulges in small talk & all the while we  geeks used to think that big money wives only talk big. Nice ,  really nice indeed ! But , my dear Smruti Koppikar, what all these has to do with business? Page 3 business ?

I find this sudden emergence of Nita Ambani in the domain of publicity in the last few years quite strange.  It was Anil, not Mukesh, who was more flamboyant. Anil also married  a film star , a glamourous lady of her times in Bollywood. In contrast Nita like her husband was a traditional lady, not glamorous in  appearance. But only after the two brothers splat Mrs. Mukesh Ambani suddenly hogged publicity after an extreme make over. I was  surprised to read about Mukesh Ambani's sudden burst in to the world of Shobha De's socialite evenings, buying a jumbo jet on wife's birthday or spending over a billion dollars on an architectural eyesore named Antilla. Mukesh appears to be an upstart joining the party late with his new wealth and trying to make up for the lost time. Is it an attempt to score over Anil & family? Or was it Mukesh's mid life crisis?

As far as charitable work is concerned, Tatas have been lightyears away from any of the other Indian groups. Nobody read in the media much about J R D or Ratan Tata's personal lives, although some of India's finest institutions were built on Tata group's charitable givings. In fact, after reading this article it appears that even Reliance's charitable work handled by a newly groomed housewife is itself a part of the CSR gimmick. It's quite different from the charitable giving of other billionaires like Buffet or Gates. Hopefully someday we will see many rich Indians invest their newly acquired wealth in meaningful charities but without any associated publicity blitz.

 This is what is called a BALANCED reporting!

One is reminded of a line from Howard Roark’s monologue on “second handers” in Ayn Rand’s “The Fountainhead”: “The frustrated wretch who professes love for the inferior and clings to those less endowed, in order to establish his own superiority by comparison.”

Charity, these days, is more of a euphemism for self-promotion and brand building. If one is really concerned about the downtrodden and disadvantaged, one does not need to advertise this fact, certainly not through one’s company-owned media channels.

Lets be honest, if we had this kiind of offer, we would'nt sit on the sidelines and watch the life pass by. She is doing exactly that, using the opportunity to her best. Rajas, maharajas were not selfless philanthropes either, they all did what they could to promote themselves and now they are all part of World History.

She is lucky ! simple as that.

Soft Power

www.outlookindia.com/article.aspx?280234

This is paid news. Reliance buying stake in Network 18 is well known but not in Outlook. A company which grew by bribing and buying the whole system. The billions they evaded in tax is a true mark of crony capitalism at its best.

Many congratulations to Nita Ambani on a successful makeover!  Now, if only we could get the non-Ambani media to parrot the same stuff, the mission would be complete.

A woman becomes rich by marriage and uses her husbands patronage to use his wealth in the ways she wants to, and in the process acquires ( willingly or otherwise ) an image.

For the women worshipping Indian media, this is a god-sent, and the feminist authoresses will no doubt praise her to the skies.

Meanwhile, why is the Ambani wealth not equally divided among the brothers and sisters? And why is the media with its feminist authoresses looking the other way?