POSTED BY Buzz ON Dec 19, 2013 AT 19:55 IST ,  Edited At: Dec 19, 2013 19:55 IST

There's never a dull moment on Twitter. The above photo of a billboard on the side of a road in Coimbatore, as a tribute ostensibly to Nelson Mandela, went viral today. Of course, the reason was simple to spot: it is Morgan Freeman whose face looms large, and not of Nelson Mandela.

The message in Tamil reads, "We should be proud that we were part of an era when they lived."

So much so that even international news agencies got into the act. The AFP quoted a cloth merchant Chandrashekhar—who, according to AFP, uses one name—who paid for the board in a private capacity as a mark of respect to the former South African leader, as saying that it was a mistake by the designer.  AFP added reassuringly that Mr Chandrashekar has promised to replace the photo with the correct one of Mandela.

This is not the first such gaffe by any means, when it comes to Freeman and Mandela, though. As the International Business Time had reported on December 5, 2013:

"Morgan Freeman" started to trend on Thursday after the former South African leader died, partly because the Internet, always taking the opportunity to prove someone wrong, made sure everyone knew that pictures of Freeman were being wrongfully shared. Many people probably confused the actor Freeman for Mandela because he played the anti-apartheid champion in the 2009 film.

Another tweet did the rounds, as such things do on Twitter, in an exhibition of a jejune sense of humour: 

Some people even assumed that the tweet had emanated from the real Morgan Freeman. The account @FreemanVerified was soon thereafter suspended by Twitter. 

POSTED BY Buzz ON Dec 19, 2013 AT 19:55 IST ,  Edited At: Dec 19, 2013 19:55 IST
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